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Breakthrough Creativity Profile

Second Edition
Lynne Levesque, EdD

It's not IF you're creative - it's HOW you're creative. What do you picture when you envision someone who is creative? Perhaps an artist or inventor? Sure, these people are visibly creative. But the fact is everyone is creative. Just as there are multiple styles of intelligence, there are multiple styles of creativity that produce different yet equally valuable results.

Organizations that integrate creativity into their DNA can achieve significant benefits, including better team performance, increased flexibility, greater retention rates, creative problem solving - and a competitive advantage in the marketplace.

New from creativity expert Dr. Lynne Levesque, the Breakthrough Creativity Profile, Second Edition, is the tool you need to uncover creative talents in the workplace. Based on Carl Jung's well-known personality theory, this learning instrument identifies dominant and auxiliary preferences from eight creative styles: Adventurer, Diplomat, Explorer, Inventor, Navigator, Pilot, Poet, and Visionary.

Learning Outcomes
  • Understand creativity and the impact of creative talent differences
  • Identify one's creative talents and recognize the contributions of each style
  • Improve problem-solving and inventive thinking capabilities
  • Assess team member creative talents and construct a team profile
  • Create an action plan for individuals and teams to become more creative
Chock-full of practical tools, three workshops, and loads of insight, the Breakthrough Creativity Profile Second Edition combines self-assessment with classroom training to help both individuals and teams improve their creative problem-solving skills, develop the ability to be inventive, become more productive, and achieve their creative best. Simply put, there isn't a better tool for building creativity in your organization, whether you are working with customer service, marketing, operations, or the executive board.


How it works!

The Breakthrough Creativity Profile presents a series of 16 incomplete statements. Individuals are asked to assign points to four possible endings based upon how they would typically behave in the given situation. Scores reveal preferences across both Data Collecting and Decision Making creative talents. One's dominant or auxiliary creative preference is identified as a Data Collecting talent and the other is identified as a Decision Making talent.

Data Collecting creative talents:
  • Adventurer
  • Navigator
  • Explorer
  • Visionary
Decision Making creative talents:
  • Diplomat
  • Inventor
  • Pilot
  • Poet
This comprehensive profile provides individuals with an in-depth understanding of their creative talents as well as the associated strengths and challenges. It can also be used to create a team profile that provides a better understanding of the impact individual talents have on the team's creative results, enables the team to explore gaps and challenges, and develop an action plan to become more creative as a team.

The assessment takes approximately 30 minutes to complete and score. We recommend you allow an additional 40 minutes to an hour for the interpretation of results, debrief, and action planning. Trainer certification is not required to administer or facilitate the Breakthrough Creativity Profile assessment or workshops.

The Second Edition also includes three workshops that enable you to expand the learning using step-by-step facilitator guidelines and professional Microsoft® PowerPoint® presentations:

  • Breakthrough Creativity Workshop (2.5 hours): Challenges individuals to take action and develop a stronger sense of creative talent.
  • Team Profile Workshop (1.5-2.0 hours): Focuses on the impact individual differences have on the team's creative results, explores the team's creativity profile, identifies gaps and opportunities, and develops and action plan to become more creative.
  • Creative Problem-Solving Workshop (1.5 hours): Helps individuals and teams apply their creative talents to solving tough problems, understand the impact of individual differences on the ability to creatively solve problems, and develop an action plan to become more creative.

Uses and Applications

The Breakthrough Creativity Profile is effective as a stand-alone learning instrument or part of a more comprehensive training program for individuals and teams. It can be used as a:

  • Centerpiece of a creative talents workshop.
  • Foundation for a leadership development program.
  • Diagnostic tool to develop a creative talents profile for teams.
  • Module in a creative problem-solving workshop.
  • Starting point for the development of products and solutions.
  • Tool to build self-confidence, employee morale, and collaboration.


Product Type
Self-assessment and classroom workshops

Dominant and auxiliary creative talents

Number of Items
16 incomplete statements with multiple-choice responses


Time Required
Administration: 30 minutes
Interpretation: 40 minutes
Workshops: 1.5 - 3 hours per workshop

Facilitator Set: Order one per trainer.
The comprehensive facilitator set includes everything a trainer needs to deliver the Breakthrough Creativity Profile, including background information, administrative guidelines, three workshop outlines, tools and techniques, three Microsoft® PowerPoint® presentations, and sample participant materials.

Self-Assessment: Order one per individual or participant.
The Breakthrough Creativity Profile self-assessment is available in printed format. It includes the 16-item inventory with pressure-sensitive scoring and a comprehensive workbook that features interpretive information, exercises, and action-planning worksheets. Quantity discounts are available.

QuickStart Training
Whether you are a novice trainer or seasoned facilitator, we highly recommend QuickStart Training. Personalized, one-on-one telephone coaching is provided at your convenience to get you up-to-speed on the product. Our subject matter experts will review the content with you, offer ideas for tailoring it to your specific needs, discuss typical participant questions and reactions, and more.

Lynne C. Levesque, Ed. D. is an expert in the field of creativity and leadership with over 20 years of experience consulting, training, and researching. She is the author of Breakthrough Creativity: Achieving Top Performance Using the Eight Creative Talents (Davies- Black: June, 2001), as well as numerous articles and Harvard Business School cases for the Harvard Business Review and the Sloan Management Review. Lynne holds an M.B.A. from the University of California at Berkeley and an Ed.D. in Creativity from the University of Massachusetts at Amherst.


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